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How Social Media Can Influence Your Back-to-School Spending

Thursday, August 20, 2026

Is Social Media Causing You to Overspend This Back-to-School Season? Summer vacation is slowly ending and it’s time to prepare for a new season: Back-to-School. According to PWC, families expect to spend nearly $1,000 on their children during the back-to-school season 2026 . High inflation may be making this season more difficult, but it’s not the only factor behind rising school supply costs. At McCoy Federal Credit Union, we want to help you recognize how social media influences spending decisions. Keep reading to learn more about how school-related expenses can get unnecessarily pricey. The More Digitally Engaged the Shopper, The Greater the Spending Potential. GreenPath Financial Wellness, a trusted national nonprofit, shares that social shopping has become normalized and eliminates th...